What makes Coca Cola the most valuable brand on earth?

Why is Apple the coolest brand in the world?

Do You Want to Know the Answer?

Coca cola has been in existence since 1886 yet it remains the most valuable brand bearing in mind they sell sugar water for less than a dollar.

Apple is the only company that causes thousands of people to stand in the freezing cold for hours to purchase its products.

  • What is it about those two companies and similar companies that make them stand tall above the rest?
  • What is their USP?
  • What are their marketing strategies?
  • What is their winning formula?
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    Why You Need to Know

    “The illiterate of the 21st century will not be those who cannot read and write, but those who cannot learn, unlearn, and relearn.” Alvin Toffler

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